Cleaning Products Division Fundamentals Series

Event Details

October 8, 15, 22 | Webinar Series

This webinar series will cover the fundamentals of formulating cleaning products. Topics will cover surfactant types, builders, solvents, additives, household and I&I formulations, green cleaning/sustainability, product evaluation/test methods, and regulations.

This series is designed for formulators and product developers who are new to the industry, need a refresher, or want to gain a deeper understanding of formulations.

Week 1: October 8, 2025, at 1:00 – 3:30 pm ET 
Moderated by:
Mohan Sasthav, Market Development Manager, Pilot Chemical Company

Session 1: Surfactant Types

  • Jeremy Lear, Research Chemist, Pilot Chemical Company
  • Jeff Van Komen, Senior Research Chemist, Pilot Chemical Company
  • Followed by Q&A

Session 2: Ingredient Builders + Additives

  • Dr. Michele Allen, Technical Manager, BASF Corporation
  • Followed by Q&A

Session 3: Solvents

  • Karine LaPointe, Technical Manager HI&I, Brenntag
  • Followed by Q&A



Week 2: October 15, 2025, at 1:00 – 3:30 pm ET
Moderated by:
Maggie Gottardi, R&D, Director of Technology, State Industrial Products

Session 4: I&I Formulations

  • Vernon Campbell, Senior Chemist, Solenis
  • Followed by Q&A

Session 5: Household Formulations

  • Bryan Parrish, Associate Research Director, The Clorox Company
  • Followed by Q&A

Session 6: Test Methods

  • Dana Mladin, Principal Technical Consultant, Dell Tech Laboratories Ltd.



Week 3: October 22, 2025, at 1:00 – 3:30 pm ET
Moderated by:
Rafael Ortiz, Chief Technology Officer, Jelmar LLC

Session 7: Industry Trends – Mintel Database

  • Jamie Rosenberg, Associate Director, Mintel
  • Followed by Q&A

Session 8: Green Cleaning & Certifications

  • Joe Scheblein, Lead Application Scientist, Croda Inc.
  • Followed by Q&A

Session 9: Regulatory Considerations

  • Julie Ownbey, Regulatory Affairs Manager, Arxada
  • Followed by Q&A

Note: Each session will be recorded and made available to registered participants.

Registration Fees

Members - $150 per webinar / $400 for all 3
Non-members - $200 per webinar / $550 for all 3